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How videogame fashion inspires real-world styles

This article is part of a collaboration with iQ by Intel. Fashion designed for the 3D world of PC games is sparking couture style trends, opening new possibilities for cross-industry collaboration. Hoodies and t-shirts from alternative clothing store Hot Topic, with silkscreen depictions of popular and indie PC games, were once the fashionable dress code for anyone steeped in gaming culture. That began to change when high-style brands began connecting with game developers. Every year at New York Fashion Week (NYFW), it’s increasingly evident how technology is digitizing the fashion world with innovations spanning electrified dresses to virtual reality (VR) runway experiences. Beneath the fashion-tech…

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Style Savvy, Frank Ocean, and taking a break from reality

Life’s been busy and stressful. I have little time to unwind, well, aside from my nightly rounds of Overwatch. But this weekend was different. I had finished up most impending work and my partner was gone for the weekend, off on a spontaneous road trip with his best friend. For once, my apartment was quiet, at a standstill. The world was my oyster. So I spent my Saturday night the same way any twenty-something with rare free time and a 3DS might: by cracking open a beer, playing the newly-released Style Savvy: Fashion Forward, and, as luck would have it,…

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Get a load of the fluid, feminine power of Gris

As of right now, there’s not a lot of information about Gris. We know it’s a 2D game. We know it has “zones.” We know it stars a woman clad in a flowing cloak reminiscent of the main character in Journey (2012). We know it takes place in a surreal environment largely dominated by a Mars-like red, and we know it’s being worked on by a team from both Barcelona and Tokyo. More than anything, though, we know it’s beautiful as all get out. We know this because what has been revealed about the game, mostly through its social media accounts on…

Hatsune Miku
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Looking back at the Met Gala’s evening of technology-age fashion

Fashion, like everything else in the age of technology, is about fear—fear of what is coming next; fear of looking silly in the long run; fear of trying something new. How else to explain the often-underwhelming interpretations of “Manus x Machina: Fashion In An Age Of Technology” theme for last night’s Costume Institute Gala at the Metropolitan Museum of Art? Technology is complicated, and a little scary. To be fair, dodging the theme is a Met Gala tradition. Like a Top Chef contestant who can turn any prompt into a crudo, designers will always find ways to subvert the event’s…

Feature

The wearable tech that’s getting girls into coding

This article is part of a collaboration with iQ by Intel. Taking friendship bracelets into the digital age, Jewelbots teaches young girls to tinker and code their way into the exploding world of wearable technology. Whether it’s the Queen of Coding Grace Hopper or the new wave of women innovation engineers, fashion brand CEOs and musicians, young girls today have a growing number of role models who use science, technology, engineering and math (STEM) in their recipes for success. Having more role models is critical, but according to the founders of Jewelbots—the so-called friendship bracelets for the iPhone era—the next…

Article

Asami Shigemitsu and the importance of earnest creativity

This article is part of a collaboration with iQ by Intel. Asami Shigemitsu is nothing if not enthusiastic about her art. A freelance video director and illustrator, Shigemitsu is a graduate of the Kyoto Seika University School of Design. She’s had success with creating commissioned illustrations for various organizations and directing a number of music videos for independent Japanese artists. She’s also a big fan of gaming and film, and finds them to be particularly influential on her work. Her directorial style relies heavily on strong color palettes, using bold monochromatic tones to give the visuals a striking look. Using a variety…

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Final Fantasy draws a line between games and high fashion

Fashion is basically LARPing at scale. You decide on an identity to take on for the next few hours—a functional person, a grown up, someone loveable, Matt Bomer’s character on White Collar—and then you give it the old college try. Results may vary. The connection between LARPing and fashion is apparently a two-way street. On Tuesday, Louis Vuitton and Square Enix announced that Lightning, the protagonist of Final Fantasy XIII, would appear in the promotional campaign for the former’s Spring/Summer 2016 collection. The two images released thus far show Lightning holding (“holding”?) purses (“purses”?) at the end of her outstretched…

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A tarot card deck designed by world-famous designers and artists

We all know artists and designers are practically fortune-tellers, able to pick up on future trends and styles when creating and reimagining their art. But when they put that divination talent into a strangely fitting literal manifestation, the results are breathtaking. Contemporary Magic: A Tarot Deck Art Project is a collection of tarot card designs, created by 78 esteemed designers and artists, and put on display in a travelling exhibition. Among the artists commissioned were Ultra Violet, Andres Serrano, Francesco Vezzoli, Nan Goldin, as well as designers Christian Louboutin, Karl Lagerfeld, Marc Jacobs and Dame Vivienne Westwood. The exhibit is…

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Become the manager of Nice Dudes modeling agency, manage all the nice dudes

Often, women are treated as commodities in videogames. Whether they’re the player’s reward or used as background decoration for the world, players are accustomed to seeing the female body bought, sold, collected, consumed, and traded. Of course, this isn’t exclusive to games: advertisers often use photoshop to portray parts of the female body as literal objects, or use the female form as decoration to render their object more attractive. (It’s starting to happen to male bodies too, but with less frequency and history than women). Which is why the Nice Dudes management sim by Eeve Somepx feels like such a breath of…