Game Developer Barbie

Game developer Barbie reattempts to open doors for young girls

Mattel’s Barbie is a woman of many jobs thanks to her careers line. Teacher, babysitter, pilot, lifeguard, nurse, chef… the list goes on. The latest addition to Barbie’s resume is game developer, and she’s been very well received, selling out on Mattel’s site in a matter of days. Whether these were sales from adults for themselves or for children we don’t know, but it’s clear people are excited. Many may remember the impressively tone-deaf Barbie: I Can Be A Computer Engineer, which featured such infamous exchanges as: “‘I’m only creating the design ideas,’ Barbie says, laughing. ‘I’ll need Steven’s and…


The wearable tech that’s getting girls into coding

This article is part of a collaboration with iQ by Intel. Taking friendship bracelets into the digital age, Jewelbots teaches young girls to tinker and code their way into the exploding world of wearable technology. Whether it’s the Queen of Coding Grace Hopper or the new wave of women innovation engineers, fashion brand CEOs and musicians, young girls today have a growing number of role models who use science, technology, engineering and math (STEM) in their recipes for success. Having more role models is critical, but according to the founders of Jewelbots—the so-called friendship bracelets for the iPhone era—the next…

Girl Games

It’s time to take girl games seriously

If you think girl games matter, help us champion them in our magazine by backing our Kickstarter. /// For generations of women, Judy Blume’s novels are a potent symbol. To the women that read her books in the ‘70s and ‘80s they were symbols of rebellion, offering knowledge that was forbidden by adults. “I knew reading it would be an act of revolt, but I wasn’t sure who I was revolting against,” said my friend Dayna Von Thaer, a young adult novelist, remembering the time that a sympathetic librarian sneaked her a copy of Are You There God? It’s Me, Margaret…